GameStop has announced that it plans to rebrand Sports betting site B Sports all of its Canada-based EB Games stores to GameStop. Announced in a press release, all EB Games in Canada and the online store for EB Games will be swapped over to the GameStop name and brand by the end of the year, based on “feedback from our valued customers and stockholders.”
GameStop acquired EB Games back in 2005, at which point EB Games stores in the U.S. and Europe were rebranded as GameStop. There are about 4,000 EB Games and GameStop stores across the world.